FTM is a member of G1 Group of companies. We are committed to revolutionizing the automotive landscape by bringing cutting-edge electric vehicles to the UAE and the Gulf Cooperation Council (GCC) region.
Problem:
ROX UAE needed to establish a strong presence in the competitive UAE
automotive market to promote the ROX 01 hybrid SUV.
The brand required a unified online and offline marketing approach to engage
both consumers and influential stakeholders.
Solution:
Designed and executed a branding and marketing strategy tailored for the UAE
market, including:
Developing a robust Instagram presence with engaging, high-quality content.
Launching a series of targeted landing pages to streamline lead generation and
improve customer outreach.
Implemented content marketing strategies integrated across online and offline
platforms, focusing on the Abu Dhabi Transportation Solution Expo “Mobility.
“
Collaborated with influential stakeholders, including members of the Royal Abu
Dhabi family and Naser Abdulazeez bin Ahmed, to enhance brand credibility
and visibility.
Result:
Increased Instagram engagement, building a loyal and engaged audience in the UAE market.
Strengthened brand trust and awareness through strategic collaborations and presence at
prominent events.
Generated measurable sales growth and enhanced lead capture via optimized landing pages.
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