Expert Consulting for UAE & China Markets

Market Entry Strategy Package
3-6 months

from $15,000
  • Industry analysis, competitor mapping, and target market segmentation.
  • Consumer behavior insights for Chinese and UAE audiences.
  • Assistance with legal requirements, licenses, and permits (e.g., ICP licenses in China).
  • Partnerships with local legal and business advisory teams.
  • Go-to-market plans tailored for the UAE or China, combining digital and offline strategies.
  • Recommendations on key partnerships, distributors, and suppliers.
  • Translation and adaptation of brand content for local cultures, languages, and platforms (Douyin, WeChat, RED in China; Instagram, TikTok in UAE).
  • Creative strategies aligned with local cultural values.

Support in executing campaigns, hiring local staff, and managing partnerships.

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Brand Strategy & Positioning Package 2-4 months

from $10,000

In-depth analysis of existing brand assets and messaging.

Identification of gaps in positioning for Chinese or UAE audiences.

Creation of a unique value proposition tailored to the target market.

Brand voice, messaging, and visual identity guidelines for UAE and China.

Strategies to appeal to affluent consumers and HNWIs (High-Net-Worth Individuals).

Focus on digital-first branding approaches.

Content calendar creation for platforms like Douyin, WeChat, Instagram, and TikTok, YouTube

Influencer and Key Opinion Leader (KOL) collaboration plans.

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Media Resources about Tatiana Novikova - Yamshchikova

The Female Factor
    The Female Factor

    TATIANA ON EMBRACING FAILURE AS GROWTH Viewing obstacles as opportunities for growth, Tatiana tackled challenges with resilience, adapting and innovating for success. TATIANA ON CULTURAL DIFFERENCES Immersing herself in local cultures and market trends, Tatiana has developed strategies tailored to client needs, overcoming cultural and market challenges.

    Womenpreneur Middle East
      Womenpreneur Middle East

      Unveiling the Empowering Journey of Tatiana Novikova-Yamshchikova: A Trailblazer in China’s Marketing Landscape. Tatiana Novikova-Yamshchikova’s voyage through the realms of entrepreneurship and marketing is an embodiment of empowerment, resilience, and an unyielding drive to leave an indelible mark on the global stage. From a small town to global prominence, Tatiana ignites aspirations.

      Wikimedia.org
        Wikimedia.org

        Tatiana Novikova-Yamshchikova, Entrepreneur, Women Business Leader in Middle East. CEO & Founder of Xiongmao Digital. Tatiana Novikova-Yamshchikova is a distinguished entrepreneur and digital marketing expert, recognized for her significant contributions to China-focused marketing strategies in the Middle East. Her journey exemplifies tenacity, and an unwavering pursuit of excellence, making her a prominent figure in the global digital marketing landscape.

        Awards

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        OF LEADERS

        Meet Our Experts

        EXPERIENCED AND EFFICIENT DIGITAL MARKETING EXPERT

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        Tatiana Novikova

        CEO at Xiongmao Digital

        As an award-winning CEO and marketing expert with over 12 years of experience, I specialize in bridging global brands with the UAE and Chinese markets. Leveraging deep cross-cultural knowledge, I’ve helped businesses achieve over $1M in revenue through innovative strategies, partnerships, and personalized market entry solutions. My expertise spans luxury, real estate, automotive, beauty, and retail industries.)

        • Graduation: MBA, Nanjing University of Post and Telecommunications in Nanjing.
        • Udemy: China marketing courses Instructor
        • Projects founded: Mobiblade China in Europe, Xiongmao Digital in UAE
        • 200+ successful projects for international brands in China.
          Business areas: Nanjing, Shanghai, Beijing and Hong Kong,
          Dubai, Cyprus, Moscow
        • Partners: Baidu in Beijing, Hong Kong, Shanghai, Alibaba in Guangzhou and Tencent Agency Network, Byte Dance (TikTok)

        Xiongmao Digital Team

        Xiongmao Digital Is A Group Member of SHOPFEVER

        We are a team which is qualify & experienced with 12+ years global digital agency background. We served  +900 Clients from different industries.

        Xiongmao Digital – XMD, develops and manages numerous effective campaigns across the globe for SMBs and enterprises, both B2C & B2B, and all verticals from mobile apps, finance, FMCG, technology, travel & hospitality and more

        2022 06 12 17.12.52 5

        Ready to grow your business in China?

        Get Started

        Xiongmao Digital is one of the fastest growing China digital marketing agency in Dubai, highly valued by their client base. Our aim is to create personalized digital marketing strategies which will help businesses find their way and succeed in China’s digital market.

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